bet365 Best Odds Guaranteed

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Find out about bet365 best odds guaranteed promise, we review this top online betting feature in June 2024.

Punters can take early prices because bet365 offer Best Odds Guaranteed on every horse race and was recently voted the top-rated BOG bookmaker in June 2024.

But if you are new to the game, you are probably wondering exactly what that means?

In this post, we will look at precisely what it means for you as a customer of bet365, or potentially as a new player, and the terms and conditions that inevitably go alongside it.

The best odds guarantee is available for many racing festivals, such as bet365 Royal Ascot Festival, bet365 Cheltenham and bet365 Grand National events.

Find out more about best odds guaranteed at bet365 (BOG):

bet365 Horse Racing Best Odds Guaranteed BEST ODDS GUARANTEED
bet365 Horse Racing Best Odds Guaranteed

Only available to new and eligible customers from 08:00 UK Time on day of race. Bet restrictions and T&Cs apply. #AD Registration required.

Full T&C's Apply

What Does Best Odds Guaranteed Mean at bet365 Sport?

At bet365 Sport, Best Odds Guaranteed means if you place a bet on a horse and the starting price is higher than the odds you took, if your horse wins, you will be paid out at the higher odds.

For example, if you were to take a price on a horse at odds of 12/1, but the starting price drifts to 25/1, then you would be paid out at the higher odds of 25/1!

A best odds guaranteed promotion, such as the one offered by bet365 horse racing, is something that any customer wanting to maximise their betting profits should be taking advantage of.

Many inexperienced punters misunderstand the phrase and think that it has something to do with the prices and odds on offer with other bookmakers but this is not true.

bet365 Best Odds and ITV Racing Best Odds Promise

Not only do bet365 offer the best odds guaranteed as opposed to fixed odds markets, but they also offer a price promise, so that you know that you are going to be getting the very best board prices, compared to other bookmakers in the UK and Ireland.

This also applies to all UK & Irish horse racing that is shown live on ITV Racing throughout the year, both for the flat horse racing and the jump racing seasons.

Every day that ITV Racing is showing live races throughout the year, from 8am on that day, bet365 will ensure that the prices that they offer on the win and each-way fixed odds markets for every horse, in every live race, will either match or better the best prices singles available from all other UK betting sites.

As well as that, they have the ITV 4/1 offer, which means that you will earn a risk-free horse racing bet every time that you back a winner with the odds of 4/1 or higher.

If you are looking for other deals, you can check out bet365’s each way offers.

Claiming Best Odds On UK & Irish Horse Racing with bet365

So, how do you claim the very best odds at bet365?

  1. Login to your account or sign up to bet365 now by following the link at the top of the page.
  2. Place your horse racing bets as you would usually, making sure that you read all of the terms and conditions.
  3. If your horse starts at a higher price than the starting price, then bet365 will pay you out at the bigger odds.

Does the Best Odds Guaranteed Promotion Only Apply to Win Bets?

Bet365 best odds guaranteed offer does not just apply to back horses to win in a race (it includes win and each way).

There are several different types of markets where the bet365 best odds guaranteed will apply, including:

  • Fixed odds win bets
  • Each way fixed odds markets
  • Enhanced place terms markets

So, what are you waiting for? Place a bet today and get the best odds guaranteed!

Check out what payment options bet365 offer on all of their sites.

Terms and Conditions

As with all promotions, this offer comes with a set of rules, terms, and conditions. Although you will always be paid out on the bigger odds, it’s important to know the rules. These include:

  • Applied to any UK and Ireland horse and greyhound races
  • Does not apply to any Australian race
  • The offer is fulfilled in cash
  • Applies to win and each-way fixed odds markets and enhanced place terms markets only.
  • Includes the board prices, bet365 early prices singles and multiples as well as any showcase bets on all horse racing where a fixed price is offered.

Bet365 Best Odds Guaranteed

Frequently Asked Questions Best Odds at bet365

Here are the most popular questions we get asked about this promotion:

Which bookmakers offer the best odds guaranteed?

The following bookmakers offer BOG:

  • Bet365
  • Betfred
  • William Hill
  • 888sport
  • Boylesport
  • 10Bet
  • QuinnBet

Most bookies offer BOG as standard, meaning that a punter can bet with peace of mind knowing that if a runner lengthens its odds it doesn’t matter as the bigger odds will be paid out.

How do you get the best odds guaranteed?

Most bookies, including bet365, automatically apply Best Odds Guaranteed to all valid bets in your bet slip on racing betting markets so you really have to do nothing (applies to bets placed in accordance with their terms and conditions).

Just making sure that when join an online bookmaker that they offer this as part of their deal. Check out our page to see what you should be looking for and compare the best bookies.

How do the best odds guaranteed work?

Best Odds Guaranteed is automatically applied to all valid bets and horse racing bets (for existing and any new customers).

It means that if you take a price and the odds get bigger before the start of an event you will be paid at the bigger odds – it’s an insurance policy to make sure you get good odds.

Best odds guaranteed times bet365?

The best odds guaranteed times at bet365 are valid from 8am on the day of the race (bet365 BOG time).

Sometimes you can get the bet365 best odds guaranteed night before but this is only in certain circumstances, so it is always best to check the terms and conditions.

Popular Questions

Do you get best odds guaranteed on bet365?

Yes you do get best odds guaranteed on bet365.

They are automatically applied to all bets (available to new and existing customers) which fulfil terms and conditions as outlined in this guide and on their official website; simply take the price on your selection and you will be paid at bigger odds by bet365 should the price drift.

How Many Best Odds Guaranteed can I place at a time?

There is no limit on how many best odds guaranteed you can place at a time, as long as you fit the terms and conditions on your racing bets it will be applied for new and eligible customers.

Why do bookmakers do best odds guaranteed?

Bookmakers do best odds guaranteed as a way of enticing new customers but mainly to keep existing ones happy so that they don’t look elsewhere.

Basically, a punter can take an early price knowing that you always be paid the best odds available if your selection wins, so it keeps players happy. It is available on horse racing but also on most sports betting options.

Summary – bet365 Best Odds Promise

In summary, if you are new to placing bets on horse or greyhound racing, there is a whole number of promotions offered by bet365 but this “best odds promise” is very important as it means you will be looked after for years to come. This price promise ensures that you get the very best out of your bets.

The best odds guaranteed offer is just one of a whole range of benefits you can enjoy when opening a bet365 – including live streaming, great customer service, a top tipping service and more. bet 365 horse racing odds are always decent but this price promise is a good idea to take advantage of if you can.

Check out our dedicated page where we analyse this leading betting brand as well as all other UK betting sites that may be suitable for your UK and Irish horse race betting.

You can also find our betting calculator here!

Below are the official full terms and conditions pertaining to bet365 customers:

bet365 offer Best Odds Guaranteed on every horse race – every day!

When you place your bet with bet365, take the price on your selection – and if the SP is bigger they will pay you out at the bigger odds! Ante-Post, Tote/Pari-Mutuel/Colossus (bets and dividends), ‘Not to Win’, Enhanced Win, Cover Bets and In-Play bets are excluded.

This offer includes Board Prices, bet365 Early Prices, singles and multiples as well as Showcast bets on all racing where a fixed price is offered. Offer applies to bets placed on Win and Each Way Fixed Odds markets and Enhanced Place Terms markets only. All other markets, including adjusted place terms (Each Way Extra), Ante-Post bets (unless otherwise stated) and Tote/Pari-Mutuel/Colossus (bets and dividends), are excluded from this offer. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded.

For example, if you take an Early Price of 3/1 and your selection wins at 4/1, you get paid at 4/1!

T&Cs apply. Only available to new and eligible customers.

bet365 Horse Racing BET £10 GET £30 IN FREE BETS
bet365 Horse Racing

Bet £10 & Get £30 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. #AD Registration required.

Full T&C's Apply

Why not place a bet today? Check out the terms and conditions and go for it!

Here are all articles related to the market-leading UK bet365 bookmaker:

Other Bookmakers that Offer a Best Odds Guaranteed Promotion

bet365 is not the only one to offer this promotion on a horse or greyhound race. The following great betting sites – including Paddy Power, William Hill and Ladbrokes horse racing – also offer them on their horse racing betting markets:

The above are all best odds guaranteed bookies with odds guaranteed promotions as well, offering best odds guaranteed for all UK and Irish racing.

Subjects covered:

  • Fixed odds markets
  • BOG is available for new and eligible customers
  • Does not apply to ante post bets or in play bets or free bet credits but the offer includes board price – check terms and conditions.